Review and Special 27 Apr 2007 08:43 pm

Fast Easy Way to Personalize Salespages and Increase Conversion Rates

A little while ago a few marketers were selling a product that allowed you to ‘personalize’ a page based on the input of a user.

For example, if you were signing up for a newsletter and you entered your name “Mark” then the next page would say something like

“Welcome Mark !”

Well, I found a script that allows you to do just that on not one, but any domain you want and not only includes the persons’ name but any info they select in response to a survey on the previous page.

In other words, if someone tells you on the sign up page they are interested in email marketing you could, on the next page say,

“Mark, I’m glad you’re interested in email marketing! Let me tell you more…”

Personalization is a huge factor in getting people to take the action you want them to take.

Here are some other examples of what you can do with these scripts I found:

Example 1: This book contains PHP code that remembers a visitor’s first name, even months after their previous visit.

Or if you’re feeling ambitious you can customize a working script into something that completely matches your site.

Example 2: This book contains JavaScript and PHP code that presents an exit survey that asks the user why they didn’t buy. After they tell you they’re presented with a personalized response.

So if the visitor told you the product was too costly they could be awarded a small discount. The script also sends a thank you e-mail to the user, and records the totals of all choices, that way you know what needs tweaking the most in your sales letter.

Find out for yourself why these scripts, ready to go, are going to increase your conversions, and put more money in your pocket!

==> www.salespagetactics.com/marktse

To your success,

Mark Tse

Tags: Email Marketing, More Sales, personalization, product-review, Review and Special, scripts

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