Headline

 

Dear Friend,

It’s all about sales.

You’re reading this for one of two reasons:

    1. You have something to sell

    2. You have something you want to sell -- whether it’s a product, service, business, idea, cause or concept.

I have something new. And easy to implement. It works for mini sites, membership sites, bloggers, emailers, video marketers and much, much more.


Print and read this sales letter carefully to discover a whole new world of profits, increased conversions, boosted retention, bigger margin and order size, and greater purchase frequency.

 

Imagine this:

 

You’re doing a product launch. You’re sitting in front of your laptop computer and your web cam is broadcasting your video live to 279 eager beavers anxious to ask question, interact and hear what you have to say.
So what you might ask....

 

Well, this is a “magnet” you use to get people to opt in to your pre-launch list. And on this live streaming video session you can feature one of your testimonials, case studies or your product developer -- or even you.

 

You think people WON’T opt in for that? Note I said YOU didn’t have to be the one doing the video. That’s the cool part. You can have anyone ON the video session that furthers your goal of getting opt ins to your pre-launch list.

 

Who could you get that people would WANT to interact with live and ask questions to? Oops, I’m getting ahead of myself. The people on these darned video things can type their questions.

 

They see you but you don’t see them. So there’s no issues with that.

 

Honestly, I did NOT even want to deal with another thing to “learn.” (Which is why I’m taking all the “learning” out of this that I can for you.)

 

But one day Santos Skypes me and says there’s this URL I should go to. Lo and behold Joel Comm is on one site doing one of the most amazing live video things I’ve seen. And my friend Keith Baxter is on another URL -- all doing this crazy live video thing.

 

Literally, my jaw DROPPED!

 

The video was streaming without any herky jerky motion at all. Wow. Joel Comm interviewed some folks and Baxter was getting people to opt in for a product launch. Holy smokes.


Here’s another way you could use it:

 

 

 

 

Let’s say you run pay-per-click ads that go to a name squeeze page.

 

What if in one of your follow up emails you invited those skeptical folks who haven’t bought yet to be on a live streaming video chat where they can ASK you their questions?

 

And, if you get a group of 20 on the call, you have nice social proof because they can see all the others on the call. Pow! Instant credibility.

 

You think you might be able to smoke out those hidden objections? Justify your price a little better? Use a little bit of that charm you have? Create a bit of urgency and scarcity? And, in general, get another 2% to 5% (or more) of those folks in your funnel to fork over some dough?

 

Of course, you’re wondering if you’ll look good enough, be clever enough or have anything to say, right?

 

    1. Looks -- You know, it’s WHAT you have to say to these folks that matters. It isn’t a beauty contest. Do you have something to talk about they’re interested in? If so, you’re in.

    2. What to talk about -- You can jot down notes for things to talk about in advance. Then, if your mind goes blank, simply ask for questions. Or ask people to type any comments or questions in the text chat box. You’ll be amazed that people WILL do this. And it adds this incredible, interactive dynamic to the video sessions that normal pre-recorded video doesn’t have.

    3. Not to mention the fact that you can get people to ask questions (disguised objections) so you can remove those nasty last minute obstacles or nagging questions that stop people from giving you their money.

 

 

What do you talk about?

 

How about the same things you write articles on? You can go to ezinearticles.com and get tons of ideas in only a few minutes.

 

Popular topics are top 10 lists, how to avoid common mistakes, your story, how you got started and all that.

If you’re interviewing a case study or testimonial, have THEM tell their story and let people ask questions.

 

Are you having a product launch? Why not hold a live video chat with all the affiliates who are going to participate in the launch and SHOW THEM the prizes! Literally you show them the money!

 

It doesn’t get much better than that. Keep in mind, I was NOT anxious to jump on board this train. I didn’t want something else to muck around with. But once I saw the video and how it worked and saw the interaction as people chatted in the text chat and asked their questions, and once I saw the social proof of seeing others on the call -- wow!

 

THAT is what sold me. Not some slick sales pitch.


 



 

Why not do occasional live streaming video with your members? I bet anything if you schedule your chat on month 3 or 4 or the month most people stop paying, you can boost retention.

 

Would you like to INCREASE your margin or your average unit of sale? I saw this method the other day for fundraising. And what they do is invite new donors to a live event featuring their “testimonials” and dog and pony show.

 

This has a huge, tangible, quantifiable impact on how much money those folks give over their lifetime value. And it also impacts the SIZE of the gifts.

 

I’m willing to bet the same exact things apply to Internet marketing. If you can get a testimonial or two on the chat live -- that’s powerful. If they’re in a remote location, you can have them type their testimonial in the chat box on cue.

 

 

Did you know you can use CamStudio or Camtasia to record your chats? And put them in your sales letter or drive people to them in follow up emails. There’s even a built-in recorder, although I prefer Camtasia because the built-in recorder doesn’t show the text chat area for some reason.

 

You got a blog? You can embed your live streaming video right into your blog. No special widgets to download. It's as easy as pie.

 

You doing email marketing to your list?

 

Quick question:

 

Which is more likely to get people to buy:

    1. A static video they can’t interact with with no built-in social proof

    2. A live streaming video session with live text chat, people asking their questions, testimonials giving their two cents and social proof from seeing others on the call, not to mention the death grip caused by the urgency of scarcity.

    3. You know, when there are lots of people on the call and far less of the special offer available -- it creates that QVC effect.

    4. Speaking of QVC, you could practically run a QVC-type session using this thing. Here’s what I mean....

Have you watched some Home Shopping Network or QVC before? Why do you think that they make a absurd amount of money selling overpriced samurai swords and useless china vases in a 60 minute time slot.

 

It’s because they get you excited.

 

You get sucked in.

 

You see the “time left to buy meter” tick away, and the number of units sold flashing right there on the screen. You start questioning yourself then and there and even question yourself, “Well, If 750 people bought this china vase, maybe I should too”

 

Then they pull out all the stops...

 

All of a sudden an “unexpected” call from a over-enthused customer in Sattler, Texas tells everyone watching live how she can’t believe how much her life has changed because of a powder blue china vase.

 

Several minutes later, the vase is sold out. Not another chance to snag one.

 

 

 

 

This is point-and-click broadcasting.

 

If you were ambitious (which I’m not but more power to you if you are) you could even charge clients for setting up these video sessions for them. How’s that for a no-competition market?

 

Here are some of the other things you can use it for:

 

You can use it for:

    • Lead Generation - Use live streaming video for content on your blog. Get opt-ins just by doing a weekly live video stream to keep your new leads interested in your upcoming product launch or the new affiliate product.

    • Conduct Product Demos - They say a picture is worth a thousand words. Well, live streaming video is worth a billion. Remember the QVC story I was talking about earlier? This is what they do. They make sure they show you every little detail, every benefit, and every feature of a product live. Your customer will see in real time what’s in store for them when they snag the product that you are demonstrating.

    • Run your coaching program - Until now, most coaching programs make you call in to a conference line, open a book, then read along while you listen on the phone. That alone makes me want to hibernate like a fat bear in the middle of the winter. With live streaming video, watch as you see your coaching participants get more interactive with your coursework, ask questions, and actually have discussions. You’re basically making them watch TV, and who doesn’t want to do that.

    • Conduct Product Surveys - Instead of sending your customers an email survey (trust me, email surveys are not anywhere near the top of your customers’ priority list) why not invite them to a LIVE question and answer session? Live streaming video is a better choice in doing live product surveys because instead of picking yes or no answers, you can actually find out why they picked the answer that they picked.

     

 

 

Do you gotta be a propeller head or techie to do this? Absolutely not. We’ve done all the “figuring out” for you and given you super simple and easy videos to follow to make it all a no-brainer.

 

For the first time ever you can now stream Professional Quality Videos over the Internet without it being herky-jerky, without intolerable lag and without selling your vital organs just to pay for the streaming video service. The audio quality is also noteworthy.

 

I know you may be wondering why the heck you even NEED my offer if it’s all so darned easy, right?

Here’s the scoop:

 

We’ve MADE it easy. We’ve figured it out for you. We’ve created videos. In fact, let me just break it some of the videos down for you:

    • Video ONE: We reveal to you this special site that provides the FREE live streaming video service. The reason we did a video on this is it’s a little confusing to set up your account on the secret site.

    • Video TWO: When we first tried to set up this streaming video, we found several things to take quite a bit of time to figure out. One of those was customizing your settings, there were so many options to choose from and a lot of them were unecesarry. So we did a whole video just to show you how to which parts of your settings you need to make sure you filled out, and disregard those settings that would just waste your time.

    • Video THREE: When you say the word "code" a lot of people just seem to get confused right away. Not this time. We created a video just to make sure that you are able to find the secret code from our special site without any confusion. We literally show you where to find how to CUT and PASTE this code into Push Button Channel.

    • Video FOUR: This is the "Piece Le Resistance" of push button channel. This video will show you how to start you live streaming video broadast in 3 minutes. Need I say more?

In addition to THOSE things, we figured you’d wanna have a PIMPED OUT live streaming video page and not the same old boring one thousands use.

 

So we created four rockin’ templates for you. Then passed them off to our pricey PHP programmer Sean who further tricked them out. Here’s what they do:

    1. All you need is to access the page creator, then enter in all your custom information. You can title your page any way you want. You can add links to different sites. You can even add your own opt-in form in the custom text area. This is where you make the page your own. Go crazy customizing it.

    2. Once you're done customizing your very own live streaming video web page, all you have to do is click preview to verify the changes, then click on get HTML. That's it, a single file will be saved to your computer, upload that file to your website and it's ready for broadcast.

    3. Access your account, click broadcast now... YOU ARE NOW LIVE ON THE INTERNET!

In Push Button Channel, you will discover:

    • How to sign up for the ONE live streaming video service we recommend. We’ve simplified the process for you. Find out which menus you need filled out, and which menus not to waste your time on. This is crucial. There’s NOTHING more frustrating than NOT knowing what to fill in where, how to sign or how to get started. YUK! We’ve taken all that junk away and made it simple.

    • How to properly set up your webcam and your microphone. Step-by-step screecap instructions walk you through setting up your audio and video that makes you look and sound good. No expensive gear needed.

    • REVEALED: The secret file converter inside our special site that publishes your recorded live streaming video in to the many formats video editing software cannot work without.

    • Discover which $39.99 webcam and $19.99 headsets outperforms most overpriced “professional quality” webcams and microphone headsets. (We found one with AMAZING quality that’ll knock your socks off. It even uses a USB which we found is key. Your ears won’t believe how good you sound. Best of all, it’s inexpensive.)

    • Discover what simple lighting tweaks you can do to make sure that your broadcast looks like you spent an arm and a leg on renting a professional video recording studio. The “pros” will tell you you need all this fancy pants lighting. But there’s a little trick that’ll light you up like a Christmas tree on the cheap.

    • Decipher the intricacies of the Live Broadcast Recorder. Find out which buttons to push and tweak to enhance your broadcast. Find out which buttons to avoid because pressing them can jeopardize your live stream.

    • Uncover the secrets of the live chat room that comes with your live streaming video. Find out how to eject participants that heckle you and make your favorite guests your very own co-hosts.

    • Discover how to share your live streaming video to the masses. You can virtually place your live streaming video feed anywhere you can embed code. Push Button Channel will walk you through how to find, embed, and share your videos.

    • Need a Live Streaming Video Web Page in a jiffy? Discover how the Dynamic Live Internet Video Broadcast Channel Creator can generate a fully functioning web page, with your live streaming video embedded in it, in less than 10 minutes.

    • Discover how to you can record, convert, export your live streaming video broadcast and either use them for your personal archive or use them in your next killer internet product.

     

 

Step 1: Pick a Template and enter in required information.

step 1



Step 2: Generate your custom live streaming video channel.



 

Step 3: Upload Your Custom Video Page to your Web host. And that’s it!

 



 

All you need to start your broadcast is a computer with a broadband internet connection, a webcam, and a microphone or a headset.

 

I even show you different kinds of webcams and microphones that you can consider getting if you feel that the current webcam and microphone/headset that you have just won’t cut it.

 

I lay it out for you. Follow the steps in Push Button Channel, and in less than 30 minutes you are ready to broadcast. We made sure that everything you need to know about your live streaming video broadcast is covered.

 

We provide you with videos and written instructions in PDF format walking you through the process step by step. We even give you a 14 page PDF report on every little button, every link, and every slider that you will run into while using Push Button Channel.

 

You can easily create as many Live Streaming Video Pages as you want. You can have one for your blog, for your resellers, for your customers, for your JV partners. The fact that you can either play the same live streaming video or do different live streaming videos.

 

 

 

 

Beginners can take advantage of the simplicity and the easy to use Live Streaming Broadcast Web Page Creator. Intermediate users will appreciate the easy to customize HTML that the page creator makes.

 

You’re probably thinking that you do not look good enough to do live streaming video or that you don’t want to risk looking like a fool on a live video broadcast.

 

I used to feel the same way. I was worried about my appearance, the massive bags under my eyes, my uneven complexion, and I even worried about that annoying little spit bubble that gathers on my lip when I have been talking for a while. I also worried about the way I sounded, if I stuttered and slurred words like a drunken man, mispronounce them or not make any sense at all.

 

What I found out is, just as long as I was talking about something that interests me, I can talk for days. I can talk with the same enthusiasm and energy as if I was talking to someone in real life.

 

The same way that you can explain or convince your friends to buy something, try out a new restaurant, or even watch a movie will just come naturally to you after you do a couple of practice runs.

 

 

 

Recently, an internet marketer did a live video broadcast for his product launch. I went ahead and checked it out.

 

 


It was NUTS! There were almost 600 people watching and participating in chat. He was connecting with his customers in a personal level, he was fielding questions, showing a lot of energy, getting his customers excited for this product launch.

 

 

 

 

There are 4 important differences in Push Button Channel:

    1. Push Button Channel interfaces with a Free Live Streaming Video Service called USTREAM.TV. Most other live streaming video service like MediaMax or Playstream charges you 10 cents per Megabyte. Not a good idea for broadcasts with 1000 people and last 1 hour. Let me do some math for you, that’s equivalent to 1 dollar for every person that watches your video for three and a half minutes. Expensive!

    2. You can use Push Button Channel with the equipment that you already own. No need to buy over-priced professional equipment or rent a video recording studio. You can use what you’ve got right now. All you need for your live streaming video broadcast is a webcam, a microphone/headset, and a computer with a broadband connection.

    3. Push Button Channel comes with the Live Streaming Video Web Page Creator. In less than an hour, you can create your very own live video channel with your custom links, descriptions, and even a selection of templates to choose from. All you do is enter in the required information, preview the page, and then save the HTML and its ready to be uploaded to your site. You don’t need to a hire contract designer, pay them an obscene amount of money for a “rush-job” then wait at least 24 hours for a page to place your video. Push Button Channel takes care of that for you.

    4. Push Button Channel comes with video and PDF instructions on how to use both Push Button Channel and USTREAM.TV. Even USTREAM.TV does not have videos and screencapped instructions on how to use their service. We made sure that you know every facet of the USTREAM.TV service so even as a beginner you won’t be pulling your hair out because you don’t know what to do next.

 

    • You can set up a video channel for your kids or grandkids. They can instantly interact with you by just visiting a URL.

    • Communicate with your kids during long business trips.

    • Dread going to PTA meetings? Give your child’s teacher your video channel URL and communicate with them directly.

    • Have a newborn baby? Show off your bundle of joy to your friends and family, all you have to do is send them your video channel URL.

    • Heck, you can even set up a webcam in your office so you can monitor what your employees are doing!

     

 

 

Right now you can grab Push Button Channel for $65.77 USD. While that may seem like a lot to some people, but one 30 minute live streaming video broadcast could easily pay for it.

 

I can’t possibly tell you exactly how much time, energy and research we’ve put into creating Push Button Channel. Our programmer alone wrote over 1000 lines of code just so that the web page creator works to our standards.

 

PROOF OF BIG SAVINGS: Push Button Channel doesn’t COST you money. It literally saves you a small fortune.

 

If you pay $200 each for a designer to do your page layout, you already save around $740 because Push Button Channel come with four unique layout. If you use a live streaming video service other than the one Push Button Channel you can spend anywhere from $250 to $550 per live video broadcast. If you do 2 live broadcasts a month that’s $1100. You can spend up to $100 on a professional-grade webcam and up to $500 for a production-quality microphone, but with Push Button Channel we show you how to use the webcam and microphone that you already have.

 

To summarize - if you do live a live streaming video broadcast twice a month you’re already saving $2434.23 a month if you use Push Button Channel

 

How Much Do You Wanna Pay? $2,500 or $65.77?

 

 

 

    • You Get The Dynamic Live Internet Video Broadcast Channel Creator - Pick your template, fill in the information, press submit, and out comes your Custom Video Channel. You can make as many video channels as you want.

    • You get 6 Step-by-step how to videos. - Push Button Channel will walk you through the process of getting your Video Channel up and running. I’ve already broken down each video you’ll be receiving, but let me just recap:

      • How to Sign-Up with the free broadcast service

      • Customize Your Broadcast

      • Start Your Broadcast

      • Setting Up Your Custom Video Channel

      • Optimize your camera and sound

      • How to convert your video to different file formats

    • You Get 6 Full Instruction PDF’s. - Push Button Channel also has comprehensive step-by-step instructions with screencaps, arrows, an in an easy to read layout. This is just a reminder of what I presented earlier:

      • The Recorder Interface

      • Video Lighting Tips

      • How to start Your Broadcasts

      • Where to find your embed codes

      • Micrphone Tips

      • Webcam Tips

    • 4 Unique Layouts to Choose From

 

 

 

 

Santos created seven videos on how live streaming video can help your internet business. Only a select number of people (less than 200) have had the opportunity to view the seven video series. If you grab your copy of Push Button Channel before July 13, 2008 you will have access to these videos to download.

  • In the video series you will discover:
    • Using live streaming video for your opt-in pages
    • Pitch your product using live streaming video
    • Promote affiliate products using a live demonstration
    • Provide support to your customers.
    • ...And many more!


Sincerely,

Marlon Sanders

 

 

© 2008 www.pushbuttonchannel.com